As a design lead on this project, my role was also to lead the soft goods, accessory and package development of the whole product system.

The bag must hold the device and power supply, optionally can a store quick start guide, tissues and other meds/ inhalers these patients may carry. Some other requirements include: Easy to open and hold by patients with dexterity issues; Machine washable or wipe cleanable; Discreet; Protect device from environment and; $5 or less cost target.

The starting  point was to explore different bag architectures and user interaction associated with them. Above are shown 3 major directions considered 

• Top Load: Quick Access; Soft material applicable for easy clean; Minimize cost; Less protection; Less capacity to hold extra items
• Stacking: Slim & Compact; Stand alone; General space for user manuals etc; Better protection; Good perception of quality
• Open Book: Presentable layout provides clarity; General space for user manuals etc

Concept Exploration Based on Major User Interaction Orientation Identified

To leverage the expertise of our vendor and communicate ideas efficiently, I lead a 2 days workshop at vendors office with our marketing and sourcing lead, where we discussed initial concepts and their fit of our product requirements,  technical constraints and cost. We framed out 4 concept directions and prototyped them at vendor's sewing lab.   

After a few rounds of iteration and refinement, pre-production sample were delivered with desired features and details with a BOM cost under $6. Overall it maintains a simple silhouette and uses minimal visible seams in it's construction to present the product in pleasing way. It offers appropriate protection and easy access to the device and helps users organize the device and it's associated accessories. The accent color links to the device color and provides a point of interest and differentiation.

The last piece of the puzzle was packaging development. Utilizing the experience I have on structural packaging, I worked with the marketing lead, packaging designer and external photographer to ensure the unboxing experience of the device is pleasing to our users and ensures the finished product is cohesive.   

Product Packaging Sample